Some reviews may be made by a competing company or its employees. In addition to disgruntled employees, ex-wives, ex-friends and consumers, companies may face Internet reviews backed by environmental or other activist groups seeking to promote their political causes.

Reviews sites have become the tool of choice for irritated customers, disgruntled employees, political activists and anyone else to air their bellyaches economically and effectively. Concealed by anonymity and powered by a worldwide audience, Internet complainers can impose chaos on your Company.

Reviews services are critical when considering fiscal implications. Managed reviews can prevent the loss of business or career and ensure ongoing success for you and your Company.

Gadook.com will verify reviews are legitimate and offer dispute resolution services.